Tommy Hilfiger Launches Cadillac F1 Silverstone Fanwear Collection for the British Grand Prix
Tommy Hilfiger has unveiled a focused three-piece Silverstone fanwear capsule in collaboration with the Cadillac Formula 1 Team, timed to coincide with the 2026 British Grand Prix at Silverstone on 5 July. The gender-inclusive drop comprises a varsity jacket, a T-shirt and a polo shirt, all finished in crisp white with bold Americana-inspired striping.
A focused three-piece Silverstone capsule
The new Tommy Hilfiger x Cadillac Formula 1 Team fanwear release drops ahead of the British Grand Prix at Silverstone on 5 July, and features a heritage-inspired, gender-inclusive collection comprising a varsity jacket, a T-shirt and a polo shirt.
The three pieces all arrive in crisp white detailed with bold striping that leans into the partnership's shared Americana identity.
Tommy Hilfiger and Cadillac Formula 1 Team launched the collection at an event in London, where Cadillac driver Valtteri Bottas was on hand to mark the occasion before heading to the circuit. [1]
Part of a season-long series of drops
Tommy Hilfiger, part of PVH Corp., introduced the fanwear programme for the Cadillac Formula 1 Team at the start of the 2026 season, with additional drops planned throughout the year for select races and key driver moments. [4] The collection brings together "two American icons under one bold vision, celebrating speed in red, white and blue." [3]
The broader collection includes replica versions of the team kit, such as driver caps, T-shirts and polos in the brand colours of red, white and black with metallic and chrome accents. [5] Standout pieces from the wider range include a unisex black replica crew hoodie priced at $159.99 and a black full-snap varsity bomber jacket at $259.99. [5]
Tommy Hilfiger as Official Apparel Partner
The fanwear collection marks Cadillac Formula 1 Team's arrival on the grid with Tommy Hilfiger serving as the team's Official Apparel Partner. [6] The Silverstone-specific drop is listed on the official Cadillac F1 Team store, powered by Fanatics. [7]
Related reading
[1]: FashionUnited, "Tommy Hilfiger launches F1 fanwear ahead of Silverstone," https://fashionunited.uk/news/fashion/tommy-hilfiger-launches-f1-fanwear-ahead-of-silverstone/2026070188950, accessed 2026-07-01. [2]: Schön! Magazine, "tommy hilfiger x cadillac f1 | the new fanwear collection," https://schonmagazine.com/tommy-hilfiger-x-cadillac-f1-the-new-fanwear-collection/, accessed 2026-07-01. [3]: FashionNetwork, "Tommy Hilfiger links with Cadillac F1 team on fanwear ahead of British Grand Prix," https://ww.fashionnetwork.com/news/Tommy-hilfiger-links-with-cadillac-f1-team-on-fanwear-ahead-of-british-grand-prix,1848805.html, accessed 2026-07-01. [4]: PVH Corp., "TOMMY HILFIGER and Cadillac Formula 1 Team Launch Fanwear for a New Era of Modern American Sportswear," https://www.pvh.com/news/tommy-hilfiger-cadillac-f1-team-fanwear-launch-feb-2026, accessed 2026-07-01. [5]: Motorsport.com, "Cadillac F1 x Tommy Hilfiger: New 2026 replica team kit and fanwear collection revealed," https://www.motorsport.com/f1/news/cadillac-f1-x-tommy-hilfiger-new-2026-replica-team-kit-and-fanwear-collection-revealed/10795508/, accessed 2026-07-01. [6]: WWD, "Tommy Hilfiger Partners With Cadillac Formula 1 Team for Exclusive Fanwear Collection," https://wwd.com/fashion-news/fashion-features/tommy-hilfiger-cadillac-formula-1-team-exclusive-fanwear-collection-1238537526/, accessed 2026-07-01. [7]: Cadillac F1 Team Official Store, "Shop Cadillac F1 Team Apparel and Merchandise In The Fanwear Collection," https://shop.cadillacf1team.com/en/cadillac-f1-team/fanwear/t-1605919977+c-3425667138+z-9-3270665024, accessed 2026-07-01.
- [1]Tommy Hilfiger launches F1 fanwear ahead of Silverstone (fashionunited). Accessed 2026-07-01.
- [2]tommy hilfiger x cadillac f1 | the new fanwear collection (schonmagazine). Accessed 2026-07-01.
- [3]Tommy Hilfiger links with Cadillac F1 team on fanwear ahead of British Grand Prix (fashionnetwork). Accessed 2026-07-01.
- [4]TOMMY HILFIGER and Cadillac Formula 1 Team Launch Fanwear for a New Era of Modern American Sportswear (pvh). Accessed 2026-07-01.
- [5]Cadillac F1 x Tommy Hilfiger: New 2026 replica team kit and fanwear collection revealed (motorsport). Accessed 2026-07-01.
- [6]Tommy Hilfiger Partners With Cadillac Formula 1 Team for Exclusive Fanwear Collection (wwd). Accessed 2026-07-01.
- [7]Shop Cadillac F1 Team Apparel and Merchandise In The Fanwear Collection (cadillacf1team). Accessed 2026-07-01.